Build Custom WordPress Themes

Almost everything you do in WordPress will be in the wp-content folder; everything else is core code, and you don’t want to mess with that.

From this point on, the WordPress Codex and StackOverflow will become your best friends. I’ll show you how to build a basic theme, but how you choose to customize your themes beyond that is totally up to you.

In Finder, follow the path of wp-content > themes to arrive at your themes folder. You’ll see the WordPress default themes – twentyfifteen, twentyfourteen, twentythirteen – and index.php. Create a new directory for your theme; I called mine startwordpress.

  • Growth through innovation/creativity:
    Rather than be constrained by ideas for new products, services and new markets coming from just a few people, a Thinking Corporation can tap into the employees.
  • Increased profits:
    The corporation will experience an increase in profits due to savings in operating costs as well as sales from new products, services and ventures.
  • Higher business values:
    The link between profits and business value means that the moment a corporation creates a new sustainable level of profit, the business value is adjusted accordingly.
  • Lower staff turnover:
    This, combined with the culture that must exist for innovation and creativity to flourish, means that new employees will be attracted to the organization.

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